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I believe, fundamentally, that organizations like ours and others will be successful if they solve the future problems that customers have. If they don’t, they’ll just go out of business. So, you have to be in touch with those problems, and you have to have the capabilities to innovate around addressing those unmet
needs.
Michael Dell
Common DTC Company Mistakes & The Importance of Customer Relations
#534: Michael Dell, Founder of Dell How to Play Nice But Win
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