Startups are the Olympics of technology. You're getting the absolute best and brightest people in the world who've been training their entire lives—just like Olympic athletes—and they moved to Silicon Valley, and they dedicated their lives to their craft, and they work day and night. These are some of the smartest people in the world ... They compete in a winner-take-all playing field where the number one wins everything, the number two gets like a little something, and the number three just completely loses. So, you don't show up in the app game to build any kind of a serious app unless you are going all-in with an A-class team.