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I think that information does three things: It's about accuracy, it's about helping people understand the relationship between cause and effect, and it's about motivation. And it turns out, you can't always have all three of
them.
Dan Ariely
When Designing for Behavior Change, Accurate Information Isn't Important
The Irrational Truths Behind User Behavior, with Dan Ariely & Gigi Levy-Weiss
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